INTERNATIONAL FIGHT LEAGUE TO LAUNCH ONLINE PHOTO STORE
Site gives fans the opportunity to purchase and download high quality imagery captured inside and outside the ring for the first time
NEW YORK, July 2, 2007 – The International Fight League (OTC.BB: IFLI), the world’s number one professional mixed martial arts league, today unveiled its first full-service photo store. The new offering gives fans access to an unparalleled selection of high quality stills captured by IFL photographic partner Getty Images, the world’s leading creator and distributor of visual content. By visiting www.ifl.tv, enthusiasts can view and download the most extensive collection of photos available in the Mixed Martial Arts arena. “Due to the proliferation of new media and content sharing, fans are increasingly in demand of high quality visuals. By partnering with an industry leader like Getty Images, we will be able to provide this service to our audience for the first time,” said Gareb Shamus co-founder and CEO of the IFL. “This is one example of the many ways we’re working to energize current supporters and expand the reach of this sport worldwide.”
“Since the start of our partnership with the IFL in 2006, this segment of our portfolio has seen significant growth,” said Peter Orlowsky, vice president of sales at Getty Images. “We’re looking forward to elevating our collaboration in order to better meet the imagery needs of the IFL’s broad fan base.”
Fans can gain access to the photo store at http://pictopia.com/gallery/ifl. The photo store is the latest in a series of IFL media projects coming to market. The IFL, along with Warner Home Video, will release the first IFL DVD “Knockouts and Extreme Action” on September 19 and is partnering with the Topps Company to produce the first-ever IFL trading cards, which will be available in the fourth quarter of 2007.
About the IFL
International Fight League™ (IFL) is the world’s number one professional mixed martial arts sports league. IFL has its headquarters in New York and offices in Las Vegas. For more information about IFL, please see: www.ifl.tv.